Thursday, December 10, 2009

Trance after an STP

That's Y Food



ive heard of people getting into a trance and all but dint know what it meant untill this happened....

couple of weeks back (to be precise the day when HDFC came for placement) i and Surya went to grab a bite at leiden in kmall....we were talking and he was telling me something about the STP (Segmentation,targeting and positioning) of thats Y food....well if you are  surprised at what we were talking i'm sorry, 2 yrs of Mba has made a paradigm shift to the way my head works when i see stuff...... the moment i step into a restaurant or for that matter any retail outlet subconsciously my head does an STP analysis (btw even though 's' is not a vowel it ''an'' stp and not ''a'' stp as taught in elementary school...
Bcos they wrongly taught us that 'an' should be used before a vowel....they should have taught us to use 'an' before a vowel sound and not a vowel....example its 'a' university and not 'an' university bcos its spelt yuni-ver-sity and y is not a vowel and similarly like in the above case its Es-tee-pee where 'e' is a vowel, oh i'm getting carried away)
haan so where were we , yes were talking or rather he was talking and i was keenly listening....infact not only listening but also trying to figure out if what he said was making logical sense and i dint agree to something and i was doing my own analysis at the back of my head......so there's like a lot off things happening in my head...i'm listening, analyzing, trying to make my own conclusion and also

eating chips and enjoying the taste....
i take the sauce in my left hand......
take out the bun from my burger and aim the nozzle of the sauce bottle to the centre of the burger and i go round round making a jilebi like pattern with the sauce but i realize ive apllied lot of sauce and some get on to my right hand and my right hand starts sticking.....this is when i realize i was in a trance while doing the sauce stuff because what i was pouring was not sauce but actually MAAZA....yes gentlemen and ladies i poured maaza into the burger patty instead of sauce......if ure not laughing ure ass out there could only be three reasons....
a) i might have already told u this story
b) you might be a too serious person like Mr......lol.....i wont say the name....some faculty might be reading....so guess ureself...
or
c)pure failure on my part to narrate a story to u on my blog...

      whatever it is at the end of it i asked surya why he dint stop me from pouring maaza into the burger instead of the sauce.....and his reaction was..."oye damn it, i thot i was in a trance bcos y shuld my eyes see some1 pouring maaza into his burger"......
and if ure wondering how it tasted visualize sczhezwan chicken tasting like butter chicken....lol i was juz kidiing....it wasnt that bad cos the bun had soaked up all the maaza....hehe....

      talking about bun reminds me of this new place called coffee woods....well address is take right after hopes (towards singanallur) .... 20 meters and u will see it on the right side......if i can see it you can and you will because if u cant then u probably couldn't read this ....... its a nice place,decent interiors.....air conditioned.....sofas....bean bags....magazines......pizza.....burgers....sandwich......coffee etc......say a normal burger for 5o or 60 and a jumbo for 70......and the chicken inside the burger is the golden yellow brown patty not the one u get at burger hub or Leiden .......well talking about their long term feasibility they should be able to pull off the trick once GRD is back in action.....i guess they are having leave or something after exams......bcos for some1 in GRD there is no decent place to shell out dads money in the vicinity......the closest is CCD in peelamaedu i guess.....correct me if ive missed out any on the way......so i feel their targer audience will be majorly GRD.....rich spoilt brats......i seriously don't expect much sale from Psg Cas cos i'm an alumni and i know...




          i feel post after post by blogging style is changing its becoming less of infotainment and more of serious info and less tainment.....maybe every blogger evolves over a period of time......or another possibility is that now a days i'm publishing the post juz for the heck of it that it gets updated so i may not be paying attention on quality of post rather on the frequency of posts.....

cheers
happy blogging

7 comments:

caspi said...

hmmm ,,,,,,stp ,,,,promotin a hangout ,,,,wats happenin faz?????,, u started attendin classes or what????,,ny wayz i laughed all over again 4 tat maazza thing ,,,,,lol incident it was huh ,,,,,nice post ,,,but next time i want a lil "unmarketish" stuff ,,,u kno wat i mean rite !!!!!

caZper said...

@caspi
thanx man for the comments.........yes will try to demarketize the next post but i dont see it happening....u see its got in the head,,,,

Ramana said...

I read ur blog!! Have nothing to say mr.burgundy except thanks for the info about coffee woods...

Kingpin said...

Nothing related to the content on the post, per se, but I happened to notice this thing - you say 'I and Surya', ideally it is always Surya (or whoever else is with you) and I (last). -_-

Kingpin said...

Also, for a very male chauvinist reason, I like the fact that you say '..gentlemen and ladies..' and not vice versa. :P

..and the fact that you said 'nozzle' while referring to the bottle of ketchup.

BUT I WILL ALSO HAVE YOU KNOW THAT I AM SEETHINGLY FURIOUS AT YOU SAYING 'SAUCE' AND NOT 'KETCHUP' AND 'SAUCE BOTTLE' AND NOT 'BOTTLE OF KETCHUP'. DIE! Having been born to a restaurateur, better is expected of you! :-@

caZper said...

@kingpin - will keep that in mind in future about the usage of "I"....but the sauce thing come on man...its a blog not my dissertation paper....

Kingpin said...

Okay. On that premise, ja.. muaaf kiya. :P